Superintendents and blogging

Superintendents could use blogs as a way of sharing information about the district with the community.  Emails are usually directed towards school employees only, but with a blog, they could access more of the people outside of their schools.  During time of much needed community support, for example, the months before a school bond will be voted on, it would be beneficial to get the information about the bond out to the public.  Passing out papers is in the past.  Get the information on the internet and more people will get reached than ever before.